SUPPORTED BY AN AWARD-WINNING MARKETING TEAM
Verlo’s in-house team of seasoned marketing professionals uses smart marketing strategies and tactics to attract new Verlo guests and keep them coming back to your Verlo Mattress Franchise.
We utilize an inbound marketing platform that helps with lead generation, email collection, monitoring visitor behavior, conversion tracking and insightful reporting so you can fully understand your ROI.
You’ll have access to a comprehensive portfolio of effective marketing materials:
- Digital marketing campaigns, including pay-per-click (PPC), remarketing, display advertising, organic search (SEO) & landing page optimization
- Campaign builds, on-going monitoring, maintenance and optimization; monthly reporting and analysis; digital consulting
- Annual MarComm promotional calendar, including events, promotions, blog content
- Active PR campaigns with the goal of making Verlo a recognizable national brand
- Taggable television and radio commercials for use in local markets
- Social media content, including Facebook, Twitter and Instagram
- Individualized store pages on Verlo’s award-winning website
- Special event promotion and onsite support
- Customized print advertisements
- Regular blog content you can share
- Product videos