Verlo Mattress Website Terms of Use

Effective Date: January 7, 2025

These Terms of Use (“Terms“) govern your access and use of our website https://verlo.com (the “Site”) provided by FWR, LLC d.b.a Verlo Mattress (“Verlo, “we,” “us,” or “our”). Use of the Site is subject to these Terms. By using or accessing the Site, you acknowledge that you have read and agree to these Terms. If you do not agree to these Terms, do not access or use the Site. You must be at least eighteen (18) years of age to use the Site, or you may use the Site as a minor only with the consent and supervision of a parent or legal guardian.

THESE TERMS CONTAIN AN AGREEMENT BY YOU TO RESOLVE DISPUTES THROUGH BINDING ARBITRATION ON AN INDIVIDUAL BASIS. PLEASE REVIEW THE ARBITRATION SECTION BELOW SINCE YOU ARE GIVING UP CERTAIN RIGHTS, SUCH AS THE RIGHT TO A JURY TRIAL AND THE RIGHT TO SUE VERLO IN A CLASS ACTION LAWSUIT.

1. Modifications to these Terms, Site and Content

We may modify these Terms at any time.  Material changes will be conspicuously posted on the Site or otherwise communicated to you.  All changes will be effective upon posting to the Site.  By accessing or using the Site after changes are posted, you agree to those changes.  However, if Verlo modifies the arbitration provision below, you may reject that change by sending Verlo written notice to the contact information set forth in these Terms within thirty (30) days of our posting of the change, in which case you must immediately stop using the Site. IF ANY PROVISION OF THESE TERMS OF SERVICE OR ANY FUTURE CHANGES ARE UNACCEPTABLE TO YOU, DO NOT USE OR CONTINUE TO USE THE SITE. YOUR CONTINUED USE OF THE SITE FOLLOWING THE POSTING OF ANY NOTICE OF ANY CHANGE TO THESE TERMS SHALL CONSTITUTE YOUR ACCEPTANCE AND AGREEMENT TO SUCH CHANGE. VERLO MAY MODIFY THE SITE AND CONTENT AT ANY TIME, WITH OR WITHOUT NOTICE TO YOU.  Verlo may release updates and upgrades to the Site in its sole discretion; however, Verlo does not guarantee that the Site or Content will be kept up to date or that displayed prices will be accurate.  Changes, updates, and upgrades may be accompanied by additional terms and conditions which will be provided to you at such time.

2. Privacy Policy

We collect certain information about you when you access and use our Site. Our collection and use of information about you is described in our Privacy Policy. If you do not agree to anything set forth in our Privacy Policy, you must immediately stop using the Site.

3. Content

The Site, including any text, audio, video, graphics, interfaces, icons, software, code, data, documentation, other components and content, and the design, selection, and arrangement of content, and all intellectual property rights in the foregoing (collectively, “Content”) are exclusively the property of Verlo or its licensors.  Except for the rights expressly granted to you in these Terms, Verlo retains all other ownership rights in and to the Site and Content, including all intellectual property rights. We provide the information and resources on the Site for general, informational purposes.  We do not guarantee it is accurate, up-to-date, or applicable to you. Verlo in no way guarantees the accuracy or completeness of information on the Site.  Content provided on the Site is not an offer for the sale and it is provided for informational purposes only.

4. License to Use the Site

Subject to your compliance with these Terms, Verlo hereby grants to you a limited, non-exclusive, non-transferable, revocable, royalty-free, non-sublicensable right and license to access and use the Site and Content available via the Site solely as permitted by the tools, products, services, functionalities, and/or features made available to you, and not for redistribution of any kind.  No other access or use of the Site is permitted.

5. Acceptable User Conduct

  • Prohibited Conduct. The following actions are prohibited and are violations of these Terms:
    • You may not copy, duplicate, sell, publish, post, license, rent, distribute, modify, translate, adapt, reverse-engineer, or create derivative works of the Site or Content without Verlo’s prior written consent.  Without limiting the foregoing, you may not copy, or use a copy of, the Site or Content without our prior written consent.
    • You may not build a website or application of your own, or on behalf of a third party, that copies or uses Content from our Site.
    • You may not use the Site or Content for unlawful purposes.
    • You may not submit inaccurate, incomplete, or out-of-date information via the Site, misrepresent your identity, commit fraud or falsify information in connection with your use of the Site.
    • You may not engage in data mining or similar data gathering or extraction activities from the Site. You may not use the Site to harvest email addresses, names, or other information of the users of the Site or to spam other users of the Site.
    • You may not access, use, or copy any portion of the Site or Content through the use of indexing agents, spiders, scrapers, bots, web crawlers, or other automated devices or mechanisms.
    • You may not use the Site to post, transmit, input, upload, or otherwise provide any information or material that contains any viruses or malware.
    • You may not engage in activities that aim to render the Site inoperable or to make their use more difficult, or frame, mirror, or circumvent the navigational structure of any part of the Site.
    • You may not upload, distribute, transmit, or post anything to or through the Site that: (i) is fraudulent, libelous, obscene, pornographic, indecent, violent, offensive, hate speech, harassing, threatening, defamatory, harms another person, or the like; (ii) invades the privacy of another or includes the confidential or proprietary information of another without their written consent, or (iii) is protected by intellectual property rights without the express prior written consent of the owner of such intellectual property rights.
    • You may not engage in any conduct while using the Site that Verlo considers inappropriate, unauthorized, or contrary to the intended purpose of the Site.
    • You may not access or use the Site or Content for the purpose of creating a competing product or service, or that is in any way to Verlo’s detriment.
  • Violations. Although we do not generally monitor user activity occurring in connection with our Site, if we become aware of any possible violations by you of any provision of these Terms, Verlo reserves the right to investigate such violations, and we may, at its sole discretion, immediately terminate your license to use our Site, without prior notice to you or anyone else.

6. Intellectual Property Rights

The Site is protected by copyright, trademark, and other intellectual property laws. Any unauthorized use of any trademarks, trade dress, copyrighted materials, or any other intellectual property belonging to Verlo, or any third party is strictly prohibited and may be prosecuted to the fullest extent of the law. You agree not to display or use in any manner any (i) trademark, service mark, logo, design, insignia, trade dress, slogan, or other brand features, either registered under the laws of the United States or any other country or jurisdiction, or unregistered and existing at common law, belonging to Verlo or any third-party without their express permission, or (ii) any text, image, video, or other item of content, that violates any other intellectual property right of any third-party, including, without limitation, any right of privacy or publicity, unless you obtain Verlo or such third-party’s prior written permission.

7. Compliance with Laws

In connection with your access to and use of the Site and Content, you are responsible for complying with all applicable laws, regulations, and rules of all relevant jurisdictions, including all applicable rules regarding online conduct.

8. Feedback and Other Submissions

If you submit comments or feedback to us regarding the Site or Content, or any other comments, questions, requests, content, or information (“Feedback”), we may use such Feedback without attribution or compensation to you.

9. Disclaimers

  • THE SITE AND CONTENT ARE PROVIDED “AS IS,” “AS AVAILABLE,” AND WITHOUT ANY REPRESENTATION OR WARRANTY OF ANY KIND.  TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, VERLO EXPRESSLY DISCLAIMS ALL REPRESENTATIONS, WARRANTIES AND CONDITIONS OF ANY KIND WITH RESPECT TO THE SITE AND CONTENT, INCLUDING, WITHOUT LIMITATION, THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND THOSE ARISING FROM STATUTE, COURSE OF DEALING OR USAGE IN TRADE. NEITHER ACCURACY NOR RELIABILITY ARE GUARANTEED. VERLO DOES NOT WARRANT OR GUARANTEE THE QUALITY, COMPLETENESS, TIMELINESS, OR AVAILABILITY OF THE SITE OR CONTENT. VERLO DOES NOT WARRANT OR GUARANTEE THAT THE SITE OR CONTENT WILL BE UNINTERRUPTED OR ERROR-FREE, THAT ANY DEFECTS IN THE SITE OR CONTENT WILL BE CORRECTED, OR THAT THE SITE OR THE SERVERS THAT MAKE THE SITE AVAILABLE ARE FREE OF VIRUSES OR OTHER HARMFUL CONDITIONS OR COMPONENTS. VERLO EXPRESSLY DISCLAIMS ALL LIABILITY RELATED TO YOUR DOWNLOAD AND USE OF THE SITE AND CONTENT, INCLUDING ANY DAMAGE TO YOUR DEVICE(S). THE LAWS OF CERTAIN JURISDICTIONS, INCLUDING WITHOUT LIMITATION THE STATE OF NEW JERSEY, MAY NOT ALLOW THE EXCLUSION OR LIMITATION OF WARRANTIES OR CONDITIONS. IF THESE LAWS APPLY TO YOU, SOME OR ALL OF THE ABOVE EXCLUSIONS OR LIMITATIONS MAY NOT APPLY TO YOU AND YOU MAY HAVE ADDITIONAL RIGHTS.
  • We are not lawyers and do not provide any type of legal or other advice. No attorney-client relationship is formed between you and Verlo. Any communication, information or recommendation that comes to you or from an attorney or law firm through Verlo is from that individual law firm or attorney and not Verlo.
  • There may be times when our Site is unavailable due to technical errors or network outages or for maintenance and support activities. We do not represent, warrant, or guarantee that the Site will always be available or completely free of human or technological errors.
  • You must provide the equipment and Internet connections necessary to access the Site at your own expense. We do not guarantee that the Site will operate with your computer, tablet, mobile device, network, installed software, internet or mobile carrier service plans, or with any particular computer or other piece of hardware, software, equipment, or device you install on or use with your computer.

10. LIMITATION OF LIABILITY

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL VERLO OR ITS OFFICERS, DIRECTORS, MEMBERS, EMPLOYEES, AGENTS OR PROFESSIONAL ADVISORS  (COLLECTIVELY, THE “VERLO PARTIES”) BE LIABLE FOR ANY INDIRECT, SPECIAL, INCIDENTAL, EXEMPLARY, PUNITIVE, OR CONSEQUENTIAL LOSS OR DAMAGE, ARISING OUT OF OR IN CONNECTION WITH THE SITE OR CONTENT, OR YOUR ACCESS TO OR USE OF, OR INABILITY TO ACCESS OR USE THE SITE OR CONTENT, REGARDLESS OF THE FORM OF ACTION, WHETHER THE CLAIM IS BASED IN CONTRACT, TORT (INCLUDING NEGLIGENCE), STRICT LIABILITY, WARRANTY, OR OTHERWISE, AND EVEN IF A VERLO PARTY HAS EXPRESS KNOWLEDGE OF THE POSSIBILITY OF THE LOSS OR DAMAGE. YOUR SOLE AND EXCLUSIVE REMEDY IS TO STOP ACCESSING AND USING THE SITE AND CONTENT. WITHOUT LIMITING THE FOREGOING, IN NO EVENT WILL THE VERLO PARTIES’ AGGREGATE LIABILITY TO YOU ARISING OUT OF OR IN CONNECTION WITH THE SITE OR CONTENT, OR YOUR ACCESS TO OR USE OF, OR INABILITY TO ACCESS OR USE, THE SITE OR CONTENT, EXCEED $100 U.S.D.  THE FOREGOING APPLIES EVEN IF ANY REMEDY PROVIDED FAILS OF ITS ESSENTIAL PURPOSE. THE LAWS OF CERTAIN JURISDICTIONS, INCLUDING WITHOUT LIMITATION, THE STATE OF NEW JERSEY, MAY NOT ALLOW THE EXCLUSION OF CERTAIN DAMAGES OR LIMITATIONS OF LIABILITY.  IF THESE LAWS APPLY TO YOU, SOME OR ALL OF THE ABOVE EXCLUSIONS OR LIMITATIONS MAY NOT APPLY TO YOU AND YOU MAY HAVE ADDITIONAL RIGHTS.

11. RELEASE AND INDEMNIFICATION

  • YOU AGREE TO INDEMNIFY, DEFEND AND HOLD HARMLESS THE VERLO PARTIES FROM AND AGAINST ALL LOSSES, CLAIMS, LIABILITIES, DEMANDS, COMPLAINTS, ACTIONS, DAMAGES, JUDGMENTS, SETTLEMENTS, FINES, PENALTIES, EXPENSES, AND COSTS (INCLUDING, WITHOUT LIMITATION, REASONABLE ATTORNEYS’ FEES) THAT ARISE OUT OF OR IN CONNECTION WITH (A) YOUR VIOLATION OF APPLICABLE LAWS, (B) YOUR USE OF THE SITE OR CONTENT, (C) YOUR BREACH OF THESE TERMS OR ANY OTHER TERMS ON THE SITE, (D) ANY INFORMATION YOU PROVIDE TO VERLO (INCLUDING ANY INFORMATION YOUR PROVIDE TO US AS PART OF A CONTACT FORM, FEEDBACK, OR SUBMISSION), AND (E) YOUR INFRINGEMENT OR MISAPPROPRIATION OF ANY INTELLECTUAL PROPERTY RIGHTS. WE RESERVE, AND YOU GRANT TO US, THE EXCLUSIVE RIGHT TO ASSUME THE DEFENSE AND CONTROL OF ANY MATTER, SUBJECT TO INDEMNIFICATION BY YOU.
  • You agree to release the Verlo Parties from any and all liability and obligations whatsoever in connection with or arising from your use of the Site. If at any time you are not satisfied with the Site or object to any Content or other material within or on the Site, your sole and exclusive remedy is to immediately stop using and otherwise accessing the Site and Content. 
  • If you are a California resident or could otherwise claim the protections of California law, you further expressly waive the provisions of section 1542 of the California civil code, which reads as follows: “A general release does not extend to claims that the creditor or releasing party does not know or suspect to exist in his or her favor at the time of executing the release and that, if known by him or her, would have materially affected his or her settlement with the debtor or released party. ” You acknowledge that you have read and understand section 1542 of the California civil code, and you hereby expressly waive and relinquish all rights and benefits under that section and any law of any jurisdiction of similar effect with respect to your release of any claims you may have against Verlo Parties.

12. Third-Party Websites and Content

The Site may link to third-party websites or contain third-party content, including from payment gateways, delivery service platforms, analytics providers, social media tools, and financing partners. We provide links and such content as a convenience to users of our Site.  We are not responsible for examining or evaluating the content or accuracy of third-party websites linked through the Site or any third-party services.  Verlo does not warrant or endorse any third-party website, service, or content. When leaving the Site, it is the applicable third-party’s terms and privacy policy that govern your use of such third-party site or application (and such third-party’s use of your personal information), not these Terms.

13. Use in the United States

The Site is intended for use in the United States only. We do not guarantee that the Site will be available or permitted in any location other than the United States.  If you choose to access the Site from a location other than the United States, you do so at your own risk. THE EXISTENCE OF THE SITE AND CONTENT SHALL NOT BE CONSTRUED AS VERLO OFFERING THE SITE OR CONTENT TO PERSONS IN JURISDICTIONS WHERE THE PROVISION OF SUCH IS PROHIBITED BY LAW.

14. DISPUTE RESOLUTION – ARBITRATION

You agree to resolve any disputes arising under these Terms or relating to the Site or Content through binding arbitration, on an individual basis, as set forth below.

  • WAIVER. YOU UNDERSTAND THAT BY AGREEING TO BINDING ARBITRATION, YOU ARE GIVING UP YOUR RIGHT TO A TRIAL BY JURY. YOU UNDERSTAND AND AGREE THAT BY AGREEING TO BINDING ARBITRATION ON AN INDIVIDUAL BASIS, YOU MAY NOT BRING A CLAIM AGAINST VERLO IN A CLASS ACTION LAWSUIT, AND THE ARBITRATOR MAY NOT CONSOLIDATE OR JOIN ONE OR MORE PERSON’S OR PARTY’S CLAIMS IN A CLASS OR PROCEEDING. In the event a court determines that the foregoing is unenforceable, then such claim must be severed from the arbitration and brought in court, subject to Verlo’s right to appeal.
  • Good Faith Discussions. You and Verlo must first attempt to resolve any dispute by good faith discussions or email. If the parties cannot resolve a dispute with good faith discussions, then either party may submit the dispute to binding arbitration as set forth in these Terms.
  • Rules. You agree that arbitration will be conducted by the American Arbitration Association (“AAA”) in accordance with its Consumer Arbitration Rules, then in effect and as amended herein (“Rules”). The Rules can be found at: https://www.adr.org/Rules. You and Verlo agree that this agreement to arbitrate involves a transaction of interstate commerce and therefore the Federal Arbitration Act will govern the interpretation and enforceability of this agreement to arbitrate.
  • Initiating a Claim. The party desiring to initiate arbitration must provide the other party a Demand for Arbitration in accordance with the Rules and the parties will thereafter mutually agree upon the arbitrator. If the parties cannot agree upon the arbitrator within ten (10) days, an arbitrator will be appointed in accordance with the Rules.
  • Arbitrator. Arbitration will be before one (1) arbitrator who will have exclusive authority to resolve any disputes arising under these Terms or with regard to the Site or Content, including as to the enforceability and/or formation of this agreement to arbitrate made between you and Verlo.
  • Location. You agree that arbitration will take place exclusively in Wisconsin. However, where the disclosed claims or counterclaims do not exceed $25,000, the dispute may be resolved by the submission of documents only/desk arbitration (see the Rules for more details). Either party may, however, ask for a hearing, or the arbitrator may decide a hearing is necessary.
  • Time Limit. Any claim by you arising in connection with these Terms, the Site, or Content must be commenced by you within one (1) year of the dispute giving rise to the claim.
  • Confidentiality. The parties will not make any comments or announcements to the public about the subject matter or outcome of any arbitration.
  • The Arbitrator’s Decision. The arbitrator’s decisions and judgment will be final and binding on the parties but will have no precedential effect. The arbitrator will not have the authority to award damages outside of those set forth in these Terms.
  • Costs and Expenses. Each party will pay their own expenses and fees, including their own attorneys’ fees, arising from arbitration, unless the arbitrator determines that your claims were improper or frivolous, in which case the arbitrator may require you to reimburse us for certain fees and expenses in accordance with the Rules.
  • Exceptions. Notwithstanding anything to the contrary in this Section, you and Verlo each retain the right to bring an individual action in small claims court and the right to seek injunctive or other equitable relief in a court of competent jurisdiction to prevent the actual or threatened infringement, misappropriation or violation of a party’s intellectual property rights.

15. Consent to do Business Electronically

We use and rely upon electronic records and electronic signatures for the execution and delivery of these Terms and any other agreements, undertakings, notices, disclosures or other documents, communications or information of any type sent or received in accordance with these Terms and in performing our obligations and exercising our rights under these Terms. Neither you nor Verlo will prevent or inhibit in any way the other party from printing, saving, or otherwise storing electronic records sent or otherwise made available to the other party. You agree not to contest the authorization for, or validity or enforceability of, electronic records and electronic signatures, or the admissibility of copies thereof, under any applicable law relating to whether certain agreements, files, or electronic records are to be in writing or signed by you to be bound thereby. You will bear your own costs and expenses in conducting business electronically, and will undertake all steps necessary, including software, hardware, and other equipment upgrades and purchases, in order to be able to conduct business electronically.

16. Miscellaneous

  • Term and Termination. These Terms are effective unless and until terminated by Verlo or you. Verlo may, in its sole discretion, terminate your use of the Site or any part thereof if you fail to comply with any term of provision of these Terms. You may terminate these Terms at any time by discontinuing all use of the Site. Termination or cancellation of these Terms shall not affect any right or relief to which either Verlo or you may be entitled at law or in equity. Upon termination, you must terminate all use of the Site and destroy all materials, including any Content, obtained using the Site and all copies thereof. Verlo will not be liable to you or anyone else for any damages arising from or related to Verlo’s suspension or termination of your access to the Site or Content, or in the event Verlo modifies, discontinues or restricts the availability of the Site or Content (in whole or in part). Upon any termination of these Terms by us for any reason and at any time, the provisions that by their nature or express terms are intended to survive (including, without limitation, ownership provisions, disclaimers, indemnities, limitations of liability, dispute resolution/arbitration, and governing law/venue) will continue in full force and effect.
  • Governing Law. Unless expressly prohibited by the law of your place of residence, these Terms, and your access to and use of the Site and Content, are governed by the laws of Wisconsin, without regard to its conflict of laws principles. Venue is exclusively in the state or federal courts, as applicable, located in Milwaukee County, Wisconsin. The parties expressly agree to the exclusive jurisdiction and venue of those courts.
  • Entire Agreement. These Terms, together with the Privacy Policy, contain the entire agreement between you and Verlo with respect to your access to and use of the Site and Content.
  • Severability. If any provision of these Terms is held invalid, void, or unenforceable, that provision will be severed from the remaining provisions and the remaining provisions will remain in full force and effect. The headings in these Terms are for convenience only and do not affect the interpretation of these Terms.
  • Force Majeure. Verlo shall not be liable for any delay or failure to perform resulting from causes outside its reasonable control, including, but not limited to, acts of God, war, terrorism, riots, embargos, acts of civil or military authorities, fire, floods, accidents, strikes or shortages of transportation facilities, fuel, energy, labor or materials, telecommunications, or utilities.
  • Cooperation with Law Enforcement. Verlo will cooperate with law enforcement if you are suspected of having violated applicable laws. YOU WAIVE AND HOLD THE VERLO PARTIES HARMLESS FOR ANY COOPERATION WITH, OR DISCLOSURE OF YOUR INFORMATION TO, LAW ENFORCEMENT RELATING TO YOUR SUSPECTED VIOLATION OF APPLICABLE LAWS.
  • Assignment. Neither these Terms, nor any rights hereunder, may be assigned by operation of law or otherwise, in whole or in part, by you without the prior, written permission of Verlo.  Any purported assignment without such permission is void. 
  • Waiver. Verlo’s waiver of any rights or obligations under these Terms must be in a signed writing to be effective.

17. Contact

For questions relating to these Terms please contact us using our Contact Form, or at:

Verlo Mattress
301 N Broadway #300
Milwaukee, WI 53202
Email: [email protected]
Phone: (866) 998-3756